Let me first say that as far as I know I was the second person in the real estate industry to use a call capture system back in 1993-4. I believe Terry Hunefeld who is the former COO of By Referral Only, Inc., now retired, was the first. Since Terry has been retired from the real estate business for many years I can stake the claim to having used a call capture system longer than any other real estate agent in the world and I have definitely been teaching the use of call capture systems longer than any other human being alive now that Terry Hunefeld is retired.

Although there is little debate over who, what, when and where the call capture made it's way into the industry, every once in a while I hear someone say that Craig Proctor, another real estate trainer in the industry brought call capture systems to the real estate industry. Although Craig has been very instrumental in spreading the word about the benefits of using a call capture system in the industry as I have been for over 13 years, he was a few years behind Terry Hunefeld and myself.

I have made more money in my real estate business from using a call capture system than any other tool I have ever used, including the Internet. Although my online marketing efforts are catching up, I still get 40% of my overall "new" business through my call capture system and I still believe it is the most powerful tool for lead generation and client retention in existence today.

Additionally, a call capture system has another unique advantage and use that most people completely overlook and I have never really heard anyone else talk about. And that is using a call capture system to sell your real estate business. In other words, the call logs that you can get from a good call capture system can be instrumental in proving where and how your income is being made within your real estate business. There is a lot more to this and I will dig deep into this subject in a later article, but keep that in mind when deciding whether or not a call capture system might be right for your business.

So, the number one question I get about call capture systems is, "What Company Do I Use?"

First, let me just say that there are some great companies out there and all are set up differently and have different pricing. These companies are very technologically advanced and do some incredible things. I still remember my first call capture system, it was two answering machines wired together and mounted on a wall in my office:)

I have used the same company since 1998, yes, nine years and I can honestly say I do not have one negative thing to say about them which is very rare in the real estate industry when it comes to service providers. They are one of the best priced services and their customer support is unmatched. Additionally, I am currently in negotiations with them to integrate with BusyAgentPro, which as you probably know by now is one of the fastest growing business management systems in the industry with tens of thousands of users worldwide.

So, the company I use for my call capture system is FreedomVoice and the name of the service from FreedomVoice is AdTrakker. You can check them out directly, not through an affiliate link at www.adtrakker.net and feel free to sign up from that site or you can call their customer support line at 1-800-477-1477.

When you sign up for an AdTrakker account you will get a complete training system, marketing toolkit and online training course all written by me for FreedomVoice that is unmatched in the industry. With FreedomVoice, they don't just give you the technology, they also care about making sure you have all the tools you need to start generating commissions as a result of your new system. Between the training manual, the toolkit and the training course, you get over 2,000 pages of marketing materials and hundreds of hours of audio and video training on how to implement a marketing plan along with your new call capture system.

If you would like to sign up through me you can also do so at:www.toolboxhotline.com.

Regardless of which call capture company you choose, you MUST get a call capture system today and I highly recommend FreedomVoice.

If you have any question about using a call capture system please do not hesitate to contact me or post your questions.